Get in-depth tech gear coverage at WIRED including news and reviews of the latest gadgets. Contact Us Now!

Google to Delete Incognito Browsing Data to Settle Consumer Privacy Lawsuit

Please wait 0 seconds...
Scroll Down and click on Go to Link for destination
Congrats! Link is Generated
featured image

Google agreed to destroy billions of data records to settle a lawsuit claiming it secretly tracked the internet use of people who thought they were browsing privately.

Terms of the settlement were filed on Monday in the Oakland, California federal court, and require approval by US District Judge Yvonne Gonzalez Rogers.

Lawyers for the plaintiffs valued the accord at more than $5 billion (roughly Rs. 41,676 crore), and as high as $7.8 billion (roughly Rs. 65,017 crore). Google is paying no damages, but users may sue the company individually for damages.

The class action began in 2020, covering millions of Google users who used private browsing since June 1, 2016.

Users alleged that Google’s analytics, cookies and apps let the Alphabet unit improperly track people who set Google’s Chrome browser to “Incognito” mode and other browsers to “private” browsing mode.

They said this turned Google into an “unaccountable trove of information” by letting it learn about their friends, favorite foods, hobbies, shopping habits, and the “most intimate and potentially embarrassing things” they hunt for online.

Under the settlement, Google will update disclosures about what it collects in “private” browsing, a process it has already begun. It will also let Incognito users block third-party cookies for five years.

“The result is that Google will collect less data from users’ private browsing sessions, and that Google will make less money from the data,” the plaintiffs’ lawyers wrote.

Google spokesman Jose Castaneda said the company was pleased to settle the lawsuit, which it always considered meritless.

“We never associate data with users when they use Incognito mode,” Castaneda said. “We are happy to delete old technical data that was never associated with an individual and was never used for any form of personalization.”

David Boies, a lawyer for the plaintiffs, in a statement called the settlement “a historic step in requiring honesty and accountability from dominant technology companies.”

A preliminary settlement had been reached in December, averting a scheduled February 5, 2024 trial. Terms were not disclosed at the time. The plaintiffs’ lawyers plan to later seek unspecified legal fees payable by Google.

Alphabet is based in Mountain View, California.

The case is Brown et al v Google LLC et al, U.S. District Court, Northern District of California, No. 20-03664.

© Thomson Reuters 2024


Google I/O 2023 saw the search giant repeatedly tell us that it cares about AI, alongside the launch of its first foldable phone and Pixel-branded tablet. This year, the company is going to supercharge its apps, services, and Android operating system with AI technology. We discuss this and more on Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.

Affiliate links may be automatically generated – see our ethics statement for details.

https://zabollah.com/google-to-delete-incognito-browsing-data-to-settle-consumer-privacy-lawsuit/
A tech blog focused on blogging tips, SEO, social media, mobile gadgets, pc tips, how-to guides and general tips and tricks

Post a Comment

Cookie Consent
We serve cookies on this site to analyze traffic, remember your preferences, and optimize your experience.
Oops!
It seems there is something wrong with your internet connection. Please connect to the internet and start browsing again.